✦ Free delivery above ₹499 ✦ WELCOME15 — 15% off your order ✦ GLOW10 — 10% off your order ✦ 100% original · Made in India ✦ Free delivery above ₹499 ✦ WELCOME15 — 15% off your order ✦ GLOW10 — 10% off your order ✦ 100% original · Made in India
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✦ India's serum-only skincare lab

We make face serums.
Only face serums.

Seven targeted serums, one active each, at honest doses printed right on the bottle — niacinamide, vitamin C, salicylic acid, hyaluronic acid and more. No 40-product line. Just the serum your skin actually needs.

Shop all 7 serums Find my serum ↓
  • 7targeted serums, actives printed on the bottle
  • 0fragrance, dyes or filler claims
  • ₹499+free delivery across India
Citra Lume Vitamin C Serum 10% VITAMIN C
Clari Bliss Serum 5+2% BRIGHTENING
Sali Glow Serum 2% SALICYLIC

Find your serum in 5 seconds

Tap what your skin is dealing with — we'll point you to the exact active for it.

👆 Pick a concern to meet your match.

Know your actives

Every serum is built around one proven ingredient. Here's exactly what's inside each bottle, and why.

2% HYALURONIC ACID

Lumihydra 2% Hyaluronic Acid Hydration Serum – Deep Hydration & Skin Plumping | 40 ml

For: Dryness · Tightness

Lumihydra 2% Hyaluronic Acid Hydration Serum | Deep Moisture & Plump Glow | 40 ml 2% Multi-Molecular Hyaluronic Acid

→ 2% SALICYLIC ACID

Saliglow 2% Salicylic Acid Acne Serum – Anti-Acne Face Serum for Pimples, Excess Oil & Clogged Pores| 40 ml|

For: Acne/Pimple

Saliglow 2% Salicylic Acid Serum helps unclog pores, control excess oil and reduce the appearance of acne and breakouts.

→ 10% VITAMIN C

Citralume 10% Vitamin C Face Serum – Brightening Serum for Dull Skin, Dark Spots & Uneven Skin Tone

For: Dullness · Uneven Tone

Citralume 10% Vitamin C Serum helps brighten dull-looking skin, improve the appearance of dark spots and uneven skin tone, and support a rad

→ Vitamin B5

Hydraplush Vitamin B5 Hydrating Serum – Panthenol Face Serum for Deep Hydration, Skin Barrier & Soothing Care

For: Dryness · Tightness

Hydraplush Vitamin B5 Serum helps hydrate, soothe and nourish the skin while supporting the skin barrier. Its lightweight formula leaves ski

→ 10% NIACINAMIDE

Clarnia Niacinamide Face Serum – Brightening & Pore Care Serum for Oily, Acne-Prone & Uneven Skin

For: Pore Minimising

Clarnia Niacinamide Serum helps control excess oil, minimize the appearance of pores, improve uneven skin tone and support a healthy-looking

→ Alpha arbutin

Claribliss Niacinamide & Alpha Arbutin Face Serum – Brightening Serum for Dark Spots, Uneven Skin Tone & Dull Skin

For: Dullness · Uneven Tone

Claribliss Niacinamide & Alpha Arbutin Serum helps brighten dull-looking skin, improve the appearance of dark spots and uneven skin tone, wh

→

Offers worth blushing over

Tap a code to copy it — it'll also be waiting for you at checkout.

15% off your order

10% off your order

Shop by concern

Start with what your skin is telling you — we'll match the active.

Acne

Calm breakouts at the source

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Dark Spots

Fade marks, keep the glow

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Dullness

Bring back the light

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Dryness

Deep, lasting hydration

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Pigmentation

Even tone, gently

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Oily Skin

Balance without stripping

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Gift Hamper

Rituals, ready to give

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The proven shelf

Bestsellers with published-active doses and 4★+ reviews.

View all →

The blushberry ritual

Three habits, one very happy skin barrier.

AM

Protect

Vitamin C for glow and defence, hyaluronic acid for all-day bounce, then your SPF.

PM

Repair

Salicylic or kojic acid nights to clear and even, cushioned by vitamin B5.

24/7

Respect the barrier

Every formula is fragrance-free, pH-balanced and patch-test friendly.

New on the bench

Fresh from the lab, straight to your shelf.

Browse new →

Loved by real skin

Unfiltered words from the blushberry community.

★★★★★
Cleared my chin breakouts in three weeks. Gentle enough for daily use — my skin has never been calmer.
Priya K. · Sali Glow
★★★★★
The glow is unreal. My makeup sits better, and people keep asking what changed.
Neha D. · Citra Lume
★★★★★
Pores look visibly smaller after a month, with zero irritation. This is my forever serum.
Ritika S. · Clar Nia

COD available

Pay when it arrives, anywhere in India.

7-day returns

Unopened products, no questions asked.

Cruelty-free

Never tested on animals. Ever.

Made in India

Formulated for Indian skin and weather.